Uptown Corsortium/HCDC Partnership Leads to Website for Uptown Businesses

Youruptown website

The Youruptown.com website helps increase sales for Uptown businesses and came out of a partnership between the Uptown Consortium and HCDC’s Economic Development Office.

HCDC has been providing small business assistance, including business retention and small business coaching, to businesses in the Uptown area since 2011 (Avondale, Clifton, Clifton Heights, University Heights, Corryville, Mt. Auburn, and Fairview).

According to HCDC Economic Development Office’s Catherine Fitzgerald, the number one concern raised by Uptown small business owners was how to increase sales. The “YourUptown.com” website and campaign came out of the HCDC/Uptown partnership with the express purpose of helping to increase awareness and therefore increase sales at Uptown businesses.

YourUptown.com offers visitors a true taste of what Uptown has to offer, with a directory of dining, shopping, and entertainment options. The unique platform gives business owners the opportunity to log on and personally promote upcoming events and specials to the website’s broad audience.

“HCDC was able to take our strategic concept and support our efforts to bring it to life through tactical execution, from working with vendors and business owners to coordinating key partner meetings. Their involvement was a key to our success!” says Beth Robinson, President & CEO of the Uptown Consortium, Inc., and HCDC board member.

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